Fractional B2C CMO · Denver & Boulder
Fractional B2C CMO for Denver and Boulder companies.
I'm Daniel Fox, a fractional B2C CMO based on Colorado's Front Range. I run the whole marketing function for established consumer brands across Denver, Boulder, and the rest of the state, and remotely for companies nationwide. One senior leader accountable for the number, instead of a stack of vendors nobody is running.
Local, but not a local marketing shop
Close enough to sit across the table. Senior enough to run the whole thing.
Plenty of Denver and Boulder companies are spending real money on marketing every month with no one senior actually running it. An agency sends reports, a few freelancers do tasks, and the strategy still lands on the owner's desk. That is the gap I fill: I take the entire marketing function off your plate and answer for the result.
Being on the Front Range means I can meet in person when it helps, in Denver, Boulder, Fort Collins, or Colorado Springs. But the work itself does not depend on geography. I run marketing the same way for a company down the road as for one across the country, because what decides growth is whether someone is leading the function, not the zip code it sits in.
What I do, and who it's for
The whole function, for one shape of company.
A fractional B2C CMO runs the entire marketing function part-time: the same caliber of leader a larger company hires full-time, at the share of the cost your stage needs. Strategy, positioning, content and search, paid, email, creative, and the measurement to prove it. Here is the full picture of what I run.
I work with established, profitable consumer businesses, typically doing $3 to $12M, that sell a considered, high-ticket purchase: the kind a real person researches before they buy. If that sounds like you, the fit check sorts it in two minutes.
Questions
Common questions
Do you only work with companies in Denver and Boulder?
No. I'm based in the Denver and Boulder area and meet Front Range companies in person when it helps, and I work remotely with established consumer businesses across the country. The work is the same either way; the in-person option is just there when proximity is useful.
What does a fractional B2C CMO do?
I run the entire marketing function part-time, strategy through pipeline: positioning, channels, content and search, paid, email, creative, and the measurement to prove it. One senior leader accountable for the number, instead of a stack of agencies and freelancers no one is running.
How much does a fractional CMO cost?
Most fractional CMOs run $8,000 to $22,000 a month; my engagements start at $10,000, scoped to the work. The more useful question is what the seat returns against a full-time hire or the unled spend you already carry. More on cost here.
Spending on marketing with nobody running it?
A short conversation tells us both whether the math and the fit are there. Denver, Boulder, or anywhere with a connection.
Start a conversation